ABC is an integrated creative and marketing agency specializing in brand building and management.
We make African brands stronger through innovative platforms and iconic campaigns that connect our clients to their chosen audience.
iCUBEFARM.com
iCUBEFARM.com brings a new concept to the market – an employment portal that serves the needs of large corporations in Equatorial Guinea and Central Africa, expanding into a regional professional network.
Deliverables
Events, SMS and email marketing, Blog and social media, Branding strategy, Corporate materials including banners, leaflets and more.
Events: Meeting face to face is still the best way to create meaningful relationships. iCUBEFARM.com has created Equatorial Guinea’s first professional network, and ABC organized Equatorial Guinea’s first employment fair to help spread the word. The aim of this event was to enroll new job-seekers in the company’s service. Following the employment fair, iCUBEFARM.com is now hosting a series of events together with the country’s biggest employers to help job-seekers prepare for working life and gain valuable skills.
Digital: iCUBEFARM.com is extending its reach through a digital communications plan that uses social media, SMS messaging and a blog to keep jobseekers informed about the latest opportunities in the job market, and to make sure companies can maximize the value of its services.
Corporate Identity: iCUBEFARM.com worked with ABC to create marketing materials to communicate the benefits of enrolling in its employment portal. With printed materials (including leaflets and banners) geared towards both employers and jobseekers, iCUBEFARM.com has the tools to help bring recruiters, companies and individuals to its service.